INTERVIEWS

DESTINATION LUXURY INFLUENCER: LENA EVANS – PAVING THE WAY FOR WOMEN’S PHILANTHROPY.

Lena Evans is the founder of Jade Phoenix, an award-winning community organization dedicated to providing fundraising and event support as well as promotion services to non-profit organizations. Her philanthropy and cultivation of the spirit of volunteerism have garnered the honor of nominations for the prestigious awards of L’Oreal Paris Women of Worth, San Diego Magazine Woman of the Year, and Longines Women Who Make a Difference. She has been featured in Yahoo’s “Women Who Shine”. She was named San Diego’s “Best Philanthropist/Volunteer” by Ranch & Coast Magazine and recognized for the “Hometown Heroes Award by her community for her service. She is also the mother of two amazing sons.

DESTINATION LUXURY INFLUENCER: JIM BAXTER – VP OF COMMERCIAL OPERATIONS, EMIRATES AIRLINE.

Jim Baxter was named Vice President Commercial Operations, North America in February, 2000. He is responsible for Emirates’ operations in North America. Jim Baxter began his career in aviation as an experimental engineer with Pratt and Whitney Aircraft. He held a commercial pilot’s license prior to joining Pan American World Airways. Mr Baxter was with Pan Am Airways and held a series of positions in marketing, sales and operations. He was Pan Am’s Regional Managing Director for Eastern USA until 1991. Mr. Baxter's message to business and leisure travelers is that Emirates has one of the youngest fleets of any major carrier, a global route structure encompassing over 140 destinations in 80 countries, and a product quality consistently ranked among the world’s most luxurious and innovative.

DESTINATION LUXURY INFLUENCER: AUGUST BRADLEY – HASSELBLAD MASTER.

August Bradley is a Creative Director and Director/Producer creating a full range of dynamic commercial artwork for advertising, network television, magazine editorial, and interactive environments. August merges emotionally charged stories, vivid visuals, and digital platforms. Creative work has received wide industry recognition including American Movie Awards "Best Music Video", Hasselblad Masters Award, Graphis Gold Awards, IPA Photographer of the Year Awards. Extensive background in consumer marketing and brand building. Previous marketing strategy career with leading brands such as Gap, Banana Republic, J.Crew, and Crate & Barrel. MBA in Global Brand Building, Harvard Business School.
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